No matter how you slice it a visible online book launch has incredible benefits. Take the book to bestseller status and the benefits skyrocket.
A few of the obvious ones are:
1. Book sales
2. Credibility as an author
3. Revenues
4. Backend revenue opportunities
When done right not only is this a very strategic marketing process, it's also one that can create incredible long-term benefits.
Before you jump into a book launch you need to know there are some people who don't view an online bestseller launch as a viable marketing strategy. Some have gone as far as calling online campaigns a scam.
There are those who seem to think all you need to do is get a bunch of people to offer a bonus gift, send out an email message and sales pour in.
I daresay there's a lot more to a successful launch than getting your buddies together and blasting out an email.







